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Field Value
 
Creator Atenas Rivera, Javiera
 
Subject F. Management::FB. Marketing
 
Description This article intends to analyse the possibilities to apply techniques of customers’ satisfaction and loyalty used in bank web sites and apply this to the libraries ambit.
 
Publisher Julio Santillán Aldana
 
Date 2006
 
Type Journal Article (On-line/Unpaginated)
 
Language es
 
Relation Biblios
application/pdf
 
Rights http://creativecommons.org/publicdomain/mark/1.0/